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Web Hosting Tips + Tricks + News
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Web Hosting

We’re Changing the Sites with SSL to Default to HTTPS

With the recent SSL changes to the web, we’ve made it easier to obtain and install SSL certificates on your hosting account. There’s a new SSL interface where you can buy a yearly SSL certificate or enable Let’s Encrypt, a free, open-source SSL alternative. While in the midst of buying, enabling, and installing your SSL certificate, it’s easy to forget to make sure your site serves over HTTPS instead of HTTP. So on April 25th, we’re going to start automatically switching your sites to serve over HTTPS if you have an SSL certificate. HTTP vs HTTPS: A Quick Summary HTTP…

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Email, How To, Tutorials

7 Tips for Writing Email Subject Lines

How many emails have you received today? With over 105 billions emails sent every day, you probably have a few unread emails in your inbox and so do your customers. Compelling email subject lines may be the difference between the emails you read and the ones you move to your trash folder. Subject lines are like first impressions; you want them to be good, memorable, and, in this case, clickable.

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Ultimate Guide to ShopSite
Web Hosting

Ultimate Guide to ShopSite

The Ultimate Guide to ShopSite Introduction You’ve established trust with your audience, researched their pain point, listened to the feedback, and it’s time for you to transition from influencer to entrepreneur. Whether you’re finally adding a “home on the web” to your social media empire or adding products to your niche blog, you’ll find everything you to need to launch or scale your online store with Shopsite. Thousands of sellers have trusted ShopSite since 1996. For more than twenty years they’ve supported local merchants nervous about expanding from brick-and-mortar store to hybrid seller. For more than fifteen of those years,…

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Email, Web Hosting

How to Get Started with Email Marketing

Email marketing can help you maintain engagement with your website visitors. Have you ever heard of FOMO or the “fear of missing out?” Even if you’ve never heard of FOMO, you’ve probably experienced it. FOMO drives people to engage with the world so they don’t feel left out. Usually FOMO refers to a person feeling anxious after realizing they missed a cool event or a fun time with friends.

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pair Networks powered by Introvert Magic
Behind the Screen, pair Culture

pair Networks powered by Introvert Magic

pair Networks powered by Introvert Magic The year was 1995, an inquisitive introvert needed an internet hosting company. This introvert searched high and low for a service provider to meet his needs. When this web hosting service provider couldn’t be found, he decided to solve the problem by launching a hosting company. Using his introvert superpowers of research, thoroughness, preparation, and laser focus in 1996 pair Networks hung a virtual shingle out for other online pioneers searching for a home on the “Wild Wild Web.” Introvert Oasis Fast forward twenty-two years to the south side of Pittsburgh and you’ll find…

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Web Hosting

Open Source Web Servers: Apache and Nginx

What is a Web Server? When browsers go to a site, the browser sends a request to the site’s web server. The web server stores all the site’s information (like HTML and image files) and will give the browser what it needs to load the site. By owning a hosting account, you are given access to a web server. The files you add to the hosting account to create your site are the ones shared with the browsers so that they can display the site. This may seem like a simple process, but the web server requires a complex system…

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Web Hosting

Web Hosting Support vs. Reliability

What’s more important when choosing a web host? Support or reliability? Is there even a difference? Website hosting support and reliability differ in significant ways. As you compare one web host to another, you may see various reviews praising the reliability of one and the support team of another. Before deciding to sacrifice one or the other in order to stay within your budget, here’s what you need to know: Benefits of a Reliable Web Host A reliable web host will provide quality service, which encompasses more than you might think. Here’s what to look for when checking customer reviews:…

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How To

Rsync: What is it and How do I Use it?

What is Rsync? Rsync is a Linux-based tool that can be used to sync files between remote and local servers. Rsync has many options that can help you define the connections you make. From deciding the type of shell that should be used to files that should be excluded in a transfer, rsync gives you the power to shape the transfer specifications. It should be noted, however, that rsync makes it very easy to accidentally overwrite your files. So we recommend double-checking everything before you sync or using the –dry-run option. Rsync is great for complex file syncs and for…

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Security

How to Get SSL Free

How to Get Free SSL As a website owner you want to achieve the best possible SERP ranking, but you’re not sure where to start. The Internet has been abuzz with the need for an encrypted browsing experience ever since Google announced changes to displaying websites without ‘https’ early 2017.  What is SSL? Do you need SSL even if you don’t sell anything on your website? How do you access free SSL? What is SSL? The simple explanation is that SSL stands for secure sockets layer. This secure socket layer creates a privacy tunnel. The tunnel or SSL is the…

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How To, Tutorials

What’s a Traceroute and How Do I Use One?

What is a Traceroute? Traceroute is a network diagnostic tool that can be used to analyze the connection from one network device to another. Connections between computers are not instantaneous – instead, information journeys across networks and through multiple locations to reach its destination. Using traceroute gives you the ability to find out what route the data is taking and if there are any problems on the path. Traceroute is a great way to check on connection problems. Since it travels along the same path as your connection, it can report back to where it failed and possibly offer clues…

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Web Hosting, WordPress

How Much Does WordPress Hosting Cost?

How Much Does WordPress Hosting Cost? The time has come for you to build your website. You’ve decided WordPress has everything you need to launch and scale in the future. All that is left on your to-do list is to learn the cost of hosting your WordPress website. Hosting Shared Hosting Shared hosting for your WordPress website is available for less with annual payment or $5.95 monthly. Shared hosting includes reliable uptime, rapid loading speed, and up to 500 custom email addresses using your .COM.  For $2.95 per month, pairSIM provides 1-Click installation, automatic software updates, and management. Top level…

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Web Hosting

When Should I Use a Parked Domain?

What is a Parked Domain? So you registered the perfect domain name… but now you don’t know what to do with it or you don’t have a site to match. If you don’t want to spend the money to host your domain on its own IP address, you can “park” it on an already functioning domain’s IP address. How Does It Work? A parked domain is a registered domain name that you have placed on the same IP address as another domain. For those of you familiar with IP hosting, this may sound very similar to sharing an IP address….

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Design & Development, Security, Web Hosting

What is an SSL Certificate?

An SSL Certificate can be installed on your site to create an encrypted link to your visitors. This helps keep information from being stolen during transit between the browser and server. In a world with rising cyber crime, you can never be too careful with your online presence. An SSL certificate also authenticates that your company is associated with your domain, thus giving visitors peace of mind when they land on your site. Visitors will know your site is secured by the lock icon in browser URL field. It is commonly believed that you only need an SSL certificate if…

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Design & Development, How To, Security

How to Serve Your Site Over HTTPS

How to Serve Your Site Over HTTPS A site served over https is more secure. Since https uses the secure port 443, which encrypts outgoing information, it is much more difficult for people to spy on your site’s information. Regular http, on the other hand, uses port 80, which sends information via plain text. Plain text can easily be compromised during transit and by using it, you risk exposing your site and its visitors’ information to the world. However, in order to use https, you will first need an SSL certificate. For more information about SSL certificates, see our What…

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Why Experienced Hosting Matters
Web Hosting

Why Experienced Hosting Matters

WHY EXPERIENCED HOSTING MATTERS New hosting providers become available every day. Many offer “too good to be true” discounts or pricing for website hosting packages. While tempting from a financial standpoint, cost should only be one consideration when choosing a website host. A short-term discount can’t compete with the advantages of choosing an experienced website hosting provider. Your Host Impacts Your SEO and SERP Consistent quality content, good user experience, and steady traffic provide a reliable source of information for search engines to be able to rank your website. An experienced website host has dedicated years to procuring state of…

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How To, Tutorials

MySQL Basics: How to Delete a MySQL User

If you haven’t read the other installments in our MySQL blog series, we recommend you check them out: MySQL Basics: How to Create a MySQL User MySQL Basics: How to Create a MySQL Database Since the previous blog posts have already walked you through creating a MySQL user, you’re now prepared for the next step: deleting a MySQL user. Deleting a MySQL user is very simple. Unlike the process of creating a user, where you have to add permissions, deleting a user only requires you to enter the command and the username. Deleting a user from your MySQL database will…

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Web Hosting

ACC vs cPanel

ACC vs cPanel Introduction When you partner with pair Networks for your website hosting needs you sign into the custom-built Account Control Center most commonly referred to as the ACC. The ACC is the dashboard for account management for all pair Networks account holders. Resellers and website hosting clients access all account information in one central location. Inside the ACC you’re able to access and monitor website hosting needs for all account types. Whether you’re a hobbyist sharing your passion for plants and animals or website developer reselling hosting to thousands of clients you’ll manage your website using the ACC….

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pair Domains

What Is a Subdomain?

Domains are organized into a simple tree structure or hierarchy called the domain name system (DNS). The DNS starts with top-level domains (TLD) like .com or .org, which is sorted into domains and subdomains. For example, pair.com is a domain and blog.pair.com is a subdomain.

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Design & Development

What is a CDN?

What is a CDN? A Content Delivery Network, commonly referred to as a CDN, offers a way to cut down on bandwidth usage and site load time. How does it do this? Well, that requires some explanation about how CDNs work. CDNs are a network of geographically dispersed servers. They have servers in many different locations, commonly called points of presence (PoP). CDNs can hold some of the content for your site so when visitors load your site, the content will load directly from the CDN. Loading directly from the CDN reduces the strain placed on your hosting server, who…

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Web Hosting

What is curl?

What is curl? cURL, often just “curl,” is a free command line tool. It uses URL syntax to transfer data to and from servers. curl is a widely used because of its ability to be flexible and complete complex tasks. For example, you can use curl for things like user authentication, HTTP post, SSL connections, proxy support, FTP uploads, and more! You can also do simple things with curl, such as download web pages and web images. Read on to find out if you should use curl, and if so, common use cases that will get you started.  Should You…

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Web Hosting

What Is Reseller Web Hosting?

With reseller hosting, a web hosting company manages the data centers, servers, and resources, while the reseller controls the account and resells the services as their own. Whether you’re interested in using a reseller, becoming a reseller, or just weighing your options, here’s what you need to know:

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How To, Online Business, Web Hosting

Write Your Online Business Plan: Build Your Website

Write Your Online Business Plan  Build Your Website Designing a professional website for your online business can be done without learning a single line of HTML. Decide which content management system will work best for your audience. Choose the theme for your website, lay out the website summary map, and prepare content for each page. Building the website for your online business is the final step before hanging your “open for business” sign online.

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How To, Online Business, Web Hosting

Write Your Online Business Plan: SWOT Analysis

Write Your Online Business Plan S.W.O.T. Analysis   S.W.O.T. Analysis helps you launch your business with a full understanding of your strengths, weaknesses, opportunities, and threats. Armed with an understanding of the condition of your industry before analyzing the strengths of your business may uncover more services and products for you to offer. Acknowledging your weaknesses places you in a position to protect and improve your online business as it grows. Recognizing opportunities prepares you for a successful launch. Identifying internal and external threats equips you to respond before systemic inadequacies develop.  

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