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Web Hosting Tips + Tricks + News
Web Hosting

Landing Pages vs Websites: What’s the Difference?

Marketing has a lot of industry-specific terms and acronyms. If you’re new to the marketing scene, it can look intimidating. But we’re here to tell you that you don’t have to be afraid. Marketing terms are usually very straightforward when you find out their background. In this article we’ll be covering what a “landing page” is. While it sounds similar to a website, they are not quite the same. After reading this article, you’ll be able to confidently distinguish between the two (and be able to build your own awesome landing pages).  What is a Website? You’re likely already familiar…

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Web Hosting

Keep Visitors Coming by Updating Popular Content

Content marketing is a common staple in many marketing plans. Not only is it a great way to establish your business as a thought leader, it also can greatly help your site’s SEO. After all, a lot of the things SEO requires can be accomplished through your content.  So content is important. However, many business owners get so caught up in churning out new content, they neglect a valuable resource: old content.  Why You Should Update Your Content Updating your content can give you access to an untapped content resource. You’ve already put in the work to create it, so…

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Web Hosting

Changing Your Business Information? Make Sure You Update it in These 6 Places

Why Would You Need to Change Your Business Information? Like all things, businesses change over time. As you grow your business, you may find yourself making changes for its betterment. You might move to a new business address, change your core hours, or maybe just tweak your business contact details.  Whatever the case, changes to your business is a natural occurrence. Just be sure to update the internet when you make a change!  We understand this can seem a bit overwhelming if you don’t know where to start. After all, the internet is a big place! But don’t worry –…

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Web Hosting

What Your Website Needs to Handle More Traffic

Why You Need to Adjust Your Website for the Amount of Traffic Having a lot of traffic is a goal for many websites. More visitors means more ad revenue or eyes on your blog pages. As your traffic increases, you still want a fast website that can handle whatever your visitors throw at it. In fact, a faster website is not only a better user experience, it has a bundle of positive side effects. That’s why it’s important to take steps to better outfit your website when your traffic increases.  How Traffic Works Before we dive into how to adjust…

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Web Hosting

Adding an FAQ to Your WordPress Site

What You Need:  Pair Managed WordPress Hosting What is an FAQ and why is it so great? FAQs are pages that contain a list of Frequently Asked Questions. They’re often used as a self-service option to keep you from expending valuable resources answering the same questions over and over. Instead, customers and visitors can easily answer their own questions by visiting the FAQ page! Then you can divert your extra energy to more important pursuits, like tackling your website summer cleaning checklist!  We’ll be going over how to create a fully functional FAQ page in WordPress, a popular site builder. …

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Web Hosting

Pair’s Summer Cleaning Checklist to Help Boost Your Security and SEO Performance

Enjoying another year of running a website? We hope so. After all, helping people fulfill their website dreams is one of the reasons Pair Networks started.  But as many of us find out, after a certain amount of time owning a website, some things on our to-do lists slip through the cracks. These forgotten jobs can build up over time and eventually may affect your site’s SEO and security.  That’s why we’re bringing you this article to help you shore up any loose ends on your website and ensure you’re running the best version possible.  We’ll be going over some…

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Web Hosting

Easy Wiki Creation with PairSIM

What You’ll Need:  A Pair Hosting Account One-Click Wiki Creation with PairSIM Wikis are a great way to gather knowledge and information in one place. Whether internal or external, you can harness the power of a wiki to gather information on a topic (or range of topics). One of wikis greatest strengths is that others can easily contribute, so you can crowdsource the knowledge for a subject.  So wikis are great tools. But how do you set one up? Well, we have good news for you. Wiki installation is easy, especially with tools like our very own PairSIM.  What is…

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Online Business, WordPress

No Coding Required: Start an E-Commerce Site with WordPress

What You’ll Need: Pair WordPress Hosting Pair Domains Custom Domain What is WordPress? WordPress is a CMS (or Content Management System) that makes it easy to build websites. We’ve put together a guide to help you use WordPress to design your very own e-commerce site! Don’t worry – the process is simple. We have all the tools you need right here at Pair Networks to get you started. We’ll cover:  Who WordPress is right for How to create an e-commerce site with WordPress If you have any questions about getting started with a WordPress e-commerce site, we’re here to help!  …

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Web Hosting

Create a Large, Full-Featured E-Commerce Site with Shopsite®

What You’ll Need: Pair Shopsite Hosting Account Custom Domain What is Shopsite®? Shopsite is an e-commerce solution that helps shops of all sizes get started with e-commerce. We’ve been partnered with Shopsite for over 15 years, so we’ve been in the unique position to watch numerous online stores get started and flourish with their Shopsite website.  But what is Shopsite exactly? It’s a robust e-commerce site builder with a wide selection of tools designed to make e-commerce creation easy. No coding is required – you can set up everything with their easy-to-use interface.  But if you prefer to work in…

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Weebly Site Builder

Use Weebly to Start an E-Commerce Site with Zero Coding

What You’ll Need to Get Started To get started building an e-commerce site with Weebly, you’ll first need:  Pair Shared Hosting Account with Weebly Custom Domain Name What is Weebly If you’ve been shopping around for the best e-commerce, you may have come across Weebly. It’s a drag-and-drop builder, often touted for its ease of use and clean design. But does Weebly have what it takes to build an e-commerce store?  It does, in fact! Weebly has a built-in e-commerce option designed to seamlessly integrate with their website builder. You can build a fully functional website around your e-commerce site…

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Web Hosting

Use Popup Maker™ to Add a Banner to the Top of Your WordPress Site

What You’ll Need: A Pair WordPress Hosting Account The Free Popup Maker Plugin (Learn How to Install Popups Here) Optional: Pair Site Staging Enabled to Test Site Changes (Learn How Here) Procedure Overview: We’ll use Popup Maker, a free, easy-to-use WordPress plugin, to add a banner without needing to code. We’ll simply edit the text, choose a few settings, and deploy the new banner. Why a Banner? A banner is less intrusive than an overlay popup or a slide-in style popup. It can be used to display time-sensitive information like: Sales or promotions Important site changes Direct people to specific…

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Web Hosting

ICYMI: Pair Webinars — The Pair Malware Scanning Tool

Want to learn more about the free Malware Scanning Tool offered by Pair? Check out a replay of our recent webinar hosted by Pair security experts Charlie and Jaime! You’ll learn about:-How to find and activate the free scanning tool in the ACC-How the malware scanning tool searches all of your sites for suspicious files-What to do if suspicious files are found Check it out here: https://www.crowdcast.io/e/malware-scanning-tool

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Web Hosting

How to Start a Blog

Why Blog? Blogs can be used to express yourself, market your brand, establish yourself as an expert, and so much more. It’s little wonder that the internet has over 152 million blogs on the internet, according to these statistics by 99 Firms.  Creating a blog has never been easier. With the popularity of blogs growing exponentially, a variety of tools were designed to make the creation process quick and painless. We’ll be covering some of these tools, as well as some steps in the creation process, so that you can get your blog up and running with minimal effort.  What…

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Web Hosting

How to Give Freelancers/ Employees Access to Your Pair Site

Websites are very nuanced. Setting one up and maintaining it can require knowledge on a variety of subjects, from server operating systems to web design. It can be daunting, especially if you’re new to the web hosting scene.  For many, the solution is to hire freelancers or employees who are well-versed in these disciplines. But this adds a new problem: how do you give your new hire the access they need?  Here at Pair Networks, we want to give you everything you need to succeed. So we put together this blog to help you choose the best access option for…

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Web Hosting

Out of the Office? Make Sure Your Contact Details Are Up-To-Date

In our digital age, being in touch is important. We make contact through social media, emailing, video chatting, and a vast number of other virtual ways. That’s why it’s important to keep your business contact information up-to-date.  Even more so when you’re about to leave the office for a while. Whether moving to work from home or taking some time off, having your contact details in order makes for smooth sailing. Having out-of-date contact details could set you up for an overflowing mailbox, answer machine, or angry customers.  Do yourself a favor and make sure everything is in order before…

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How To

Tips for Maximizing Your Remote Work Performance

Remote work can be extremely rewarding – you can work from anywhere without the normal office distractions. However, for the new remote worker, it can also be overwhelming. The comfort of home might prove to be too comfortable, or you may have trouble ever truly disconnecting.  Unfortunately, there is no one-size-fits-all setup for working remotely. What works for some may not work for others. However, we’ve put together a list of performance boosting tips that have been used successfully in the past. We can’t promise all of these tips will work for you, but there’s a good chance you will…

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Web Hosting

COVID-19 and Pair Networks FAQ

Since its founding, Pair has prided itself on using local, never-outsourced staff, most of whom work in the same facilities as our datacenters. To continue to honor this commitment while also doing our part in helping keep our staff and community safe, we have had to make some changes in order to continue to provide the same excellent support and service our customers are used to. We’ve created an FAQ to help answer your questions concerning the COVID-19 and Pair Networks.

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Web Hosting

8 Top WordPress Plugins We Love

Stand-alone WordPress sites are pretty distinct. So how do you get away from the mold? By using plugins! Plugins are modules that you can add to your WordPress site. These plugins add functionality, from new design elements to new actions. There are over fifty thousand WordPress plugins available to date, meaning that there are thousands of ways for you to customize your website.  With so many plugins out there, how do you know which ones to use? There is no right answer, really, except to exercise caution and make sure the plugins are secure before installing.  If you’re looking for…

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Design & Development

Which Open-Source CMS is Best for You?

CMS, or Content Management Systems, can help maximize the amount of time you spend creating content. It simplifies pushing content out so you can spend more time with your content and less fiddling with the back end. Whether that’s by supplying a beginner-friendly interface with low to no code or just giving you a simple process for publishing your content. If you would prefer to use a CMS to manage your website content, then you’re in luck! There are loads of CMSs out there for you to use. On the downside, there are loads of CMS out there. So how…

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do I need my own server?
Web Hosting

Do I Need My Own Server?

When you first launched your website, you probably didn’t start out with your own server. So, how do you know when it’s time to upgrade? After experiencing significant growth and increasing web traffic, are you ready for your own server?

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wordfence for beginners header graphic with white text against blue fence
Security, WordPress

Wordfence for Beginners

Keeping your WordPress website secure should be a top priority. After putting in all that work to design, promote, and launch your WordPress site, you don’t want to lose all of your content in an attack. A simple way to protect your WP site is with the Wordfence security plugin. 

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8 tips and quotes on combining social media and seo
SEO

8 Quotes on the Power of Combining Social Media and SEO

Your website has to compete with millions of other websites for web traffic. How can you use SEO and social media to increase your traffic and stand out from the rest? We asked the experts for you! Check out these tips on how a combination of SEO and social media can help you promote your website effectively.

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Geek Out

6 Infamous Hacking Scenes from 90s Movies

There are so many truly terrible hacking scenes in TV and movies it’s impossible to rank them. Whether it’s two people using one keyboard or 3D graphics to represent code, the inaccuracies are everywhere. Hollywood hacking has been the topic of many explainer videos and articles. Determining which scenes are accurate and making fun of the ones that aren’t is a good reason to learn more about basic hacking. For anyone who wants in on the joke, here are several of our favorite hacking scenes from ‘90s movies:

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WordPress

WP Hosting vs. Shared Hosting for Your WordPress Website

WordPress is one of the most popular content management systems (CMS) available, which is one of the reasons pair offers separate hosting services specifically designed for WordPress websites. WP hosting plans don’t exist to make you pay more for having a WordPress website. There are real advantages to using WP hosting for your WordPress website. It doesn’t work for every budget though, which is why pair also offers Shared hosting with pairSIM for WordPress. Which type of hosting will work best for you and your WordPress website?

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