An SSL Certificate can be installed on your site to create an encrypted link to your visitors. This helps keep information from being stolen during transit between the browser and server. In a world with rising cyber crime, you can never be too careful with your online presence. An SSL certificate also authenticates that your company is associated with your domain, thus giving visitors peace of mind when they land on your site. Visitors will know your site is secured by the lock icon in browser URL field. It is commonly believed that you only need an SSL certificate if…
How to Serve Your Site Over HTTPS A site served over https is more secure. Since https uses the secure port 443, which encrypts outgoing information, it is much more difficult for people to spy on your site’s information. Regular http, on the other hand, uses port 80, which sends information via plain text. Plain text can easily be compromised during transit and by using it, you risk exposing your site and its visitors’ information to the world. However, in order to use https, you will first need an SSL certificate. For more information about SSL certificates, see our What…
WHY EXPERIENCED HOSTING MATTERS New hosting providers become available every day. Many offer “too good to be true” discounts or pricing for website hosting packages. While tempting from a financial standpoint, cost should only be one consideration when choosing a website host. A short-term discount can’t compete with the advantages of choosing an experienced website hosting provider. Your Host Impacts Your SEO and SERP Consistent quality content, good user experience, and steady traffic provide a reliable source of information for search engines to be able to rank your website. An experienced website host has dedicated years to procuring state of…
If you haven’t read the other installments in our MySQL blog series, we recommend you check them out: MySQL Basics: How to Create a MySQL User MySQL Basics: How to Create a MySQL Database Since the previous blog posts have already walked you through creating a MySQL user, you’re now prepared for the next step: deleting a MySQL user. Deleting a MySQL user is very simple. Unlike the process of creating a user, where you have to add permissions, deleting a user only requires you to enter the command and the username. Deleting a user from your MySQL database will…
ACC vs cPanel Introduction When you partner with pair Networks for your website hosting needs you sign into the custom-built Account Control Center most commonly referred to as the ACC. The ACC is the dashboard for account management for all pair Networks account holders. Resellers and website hosting clients access all account information in one central location. Inside the ACC you’re able to access and monitor website hosting needs for all account types. Whether you’re a hobbyist sharing your passion for plants and animals or website developer reselling hosting to thousands of clients you’ll manage your website using the ACC….
Domains are organized into a simple tree structure or hierarchy called the domain name system (DNS). The DNS starts with top-level domains (TLD) like .com or .org, which is sorted into domains and subdomains. For example, pair.com is a domain and blog.pair.com is a subdomain.
What is a CDN? A Content Delivery Network, commonly referred to as a CDN, offers a way to cut down on bandwidth usage and site load time. How does it do this? Well, that requires some explanation about how CDNs work. CDNs are a network of geographically dispersed servers. They have servers in many different locations, commonly called points of presence (PoP). CDNs can hold some of the content for your site so when visitors load your site, the content will load directly from the CDN. Loading directly from the CDN reduces the strain placed on your hosting server, who…
What is curl? cURL, often just “curl,” is a free command line tool. It uses URL syntax to transfer data to and from servers. curl is a widely used because of its ability to be flexible and complete complex tasks. For example, you can use curl for things like user authentication, HTTP post, SSL connections, proxy support, FTP uploads, and more! You can also do simple things with curl, such as download web pages and web images. Read on to find out if you should use curl, and if so, common use cases that will get you started. Should You…
With reseller hosting, a web hosting company manages the data centers, servers, and resources, while the reseller controls the account and resells the services as their own. Whether you’re interested in using a reseller, becoming a reseller, or just weighing your options, here’s what you need to know:
Today, Liberated Syndication, Inc. (LSYN), the Pittsburgh-based podcast hosting network, announced that it has closed its acquisition of pair Networks, Inc.
Write Your Online Business Plan Build Your Website Designing a professional website for your online business can be done without learning a single line of HTML. Decide which content management system will work best for your audience. Choose the theme for your website, lay out the website summary map, and prepare content for each page. Building the website for your online business is the final step before hanging your “open for business” sign online.
Write Your Online Business Plan Investment Launching an online business doesn’t require a large initial investment. You’ll need a domain and website hosting solution. For less than the cost of your monthly coffee habit, you can launch your website.
Write Your Online Business Plan Monetization There are several ways to make money from your online business. Before you “hang your shingle” decide how much you’d like to make from your new venture. You can achieve your ultimate goals offering multiple products, services, and ad revenue.
Write Your Online Business Plan S.W.O.T. Analysis S.W.O.T. Analysis helps you launch your business with a full understanding of your strengths, weaknesses, opportunities, and threats. Armed with an understanding of the condition of your industry before analyzing the strengths of your business may uncover more services and products for you to offer. Acknowledging your weaknesses places you in a position to protect and improve your online business as it grows. Recognizing opportunities prepares you for a successful launch. Identifying internal and external threats equips you to respond before systemic inadequacies develop.
Write Your Online Business Plan Marketing Choosing what kind of website is best for your online business is your first marketing decision. After you’ve chosen what type of website to make you decide how your website will look. Choosing the website type and look is the last step in creating a plan to connect with your audience.
Write Your Online Business Plan Introduce Your Team Establishing a rapport with your website visitor aids in the development of trust. Trust is necessary for a website visitor to become a client. Sharing information about your company’s management team is an important step to building a connection with your audience.
Write Your Online Business Plan How is Your Solution Distinctive Your website offers a solution to your website visitors’ problems they’re unable to find anywhere else online. Website visitors will find you based on how you describe your solution to their need. Describing your solution is the first step to distinguishing yourself. Visitors want to know how your solution is different- from the website name you choose- to the services you make available.
Write Your Online Business Plan Industry Analysis Understanding your position in the industry you’re entering is important to set yourself up for success. Taking time to research each niche, nook, and cranny can be a way to discover more ways to meet your customers’ needs. A thorough analysis is an investment of your time to position yourself well in the industry.
What Makes Your Online Business Different Many successful online businesses are able to succeed doing something another website already does because they are able to communicate what makes them unique. Being able to share how your brand stands alone in your industry is imperative to attracting, and keeping attention online. Your website visitors want to know why your solution will work for them.
Write Your Online Business Plan Mission and Vision Statement Starting an online business is an exciting experience. You’re able to enter the marketplace in many instances for as little as the cost of a domain name. With such easy entrance, there is a great temptation to hang your virtual shingle without a solid plan. Writing a business plan for your online business better prepares you for success. The first part of every business plan is writing a great mission statement, an engaging vision statement, and a memorable tagline.
Supporting local businesses is essential for community growth and development. As a local business, you can’t expect all the locals to know your independent store exists or its exact location. That’s where local search engine optimization (local SEO) comes into play.
Not familiar with MySQL? You may want to also check out our blog article, MySQL Basics: How to Create a MySQL Database. Why Would I Need Users in MySQL? Creating users is like creating login accounts for your database. If you want to give people access to work on your database, your best course of action is to create an account for them to log in on their own. You can then delete their account if they no longer need access. You can also limit their access by giving their account specific permissions. As the administrator, you can edit their…
With a shared hosting account from pair Networks, you don’t need to follow complicated processes to launch and maintain your website. For some web hosting accounts, you need to use the command line to manage aspects of your site. If you’re not familiar with the command line interface, it looks something like this:
How to Get a Domain Name on Weebly Getting a domain name to use with Weebly may seem like it’s a great technical feat, but in reality, it’s super easy! pair Domains offers you the “Included With” option to use your domain with Weebly. All you have to do is go to pairDomains, input an available domain name, and follow the steps to purchase it. If you don’t already have an account, pair Domains will walk you through making one.
Did you celebrate Small Business Saturday by supporting your local entrepreneurs? Shopping at independent stores boosts your local economy and builds your community. You don’t have to limit your support to physical locations either. You can find local and independent businesses online too!
What Kinds of Websites Can Be Made with Weebly? You can build your new website inside of pair Domains. Using Weebly, you’re able to build your new nonprofit donation center, local restaurant menu, membership site, eCommerce site, or blog. For most website types, you’re able to use the built-in Weebly features. There are two hundred and ninety-three apps available for you to use to build your website when you need special functionality for your new website.
So, you built your website. Now what? A site that simply exists on the internet isn’t enough. Hitting “publish” won’t be your last step. How will your audience find your site? Do they even know it exists? You have to let people know your site is live and make it easy for them to find. If you want your site to be successful, you have more work to do. Here’s what to do after creating a website:
Secure Socket Layer (SSL) Certificates are quickly becoming necessary to make Google Chrome happy. Without an SSL Cert, your site may suffer when it comes to search rankings and web traffic. And, with a new update in October 2017, Google Chrome will actively try to turn traffic away from your HTTP site. Even if you’re not collecting information from people, they may not make it to your site without first reading a warning message from Google. Without an SSL Certificate, Google Chrome will tell viewers your site isn’t secure and make them think twice before continuing to your website.