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SEO

understanding local seo coffee shop
Design & Development, SEO

Understanding Local SEO

Supporting local businesses is essential for community growth and development. As a local business, you can’t expect all the locals to know your independent store exists or its exact location. That’s where local search engine optimization (local SEO) comes into play.

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laptop remote work what to do after you build your site
Design & Development, SEO, WordPress

What To Do After You Build Your Website

So, you built your website. Now what? A site that simply exists on the internet isn’t enough. Hitting “publish” won’t be your last step. How will your audience find your site? Do they even know it exists? You have to let people know your site is live and make it easy for them to find. If you want your site to be successful, you have more work to do. Here’s what to do after creating a website:

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seo, infographic, web host affect search ranking
SEO, Web Hosting

Is Your Web Host Hurting Your Search Ranking?

Search engine optimization or SEO plays a huge role in how search engines like Google and Bing rank your website. Adding elements like page titles, meta descriptions, alt text, and keywords helps search engines find your site and display it to people who search relevant terms. Search engines also grant higher ranking to high-performing websites with fast page load times and little or no downtime.

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all about ssl certificates, purple geometric, certificate
Security, SEO, Web Hosting

All About SSL Certificates

What is An SSL Certificate? At pair Networks, we are often asked, “what is an SSL Certificate and why do I need one?” An SSL, or Secure Socket Layer, Certificate encrypts information moving between your web server and internet browser. You can think of it like this –

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