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Web Hosting Tips + Tricks + News
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Design & Development

Which Open-Source CMS is Best for You?

February 10, 2020

CMS, or Content Management Systems, can help maximize the amount of time you spend creating content. It simplifies pushing content out so you can spend more time with your content and less fiddling with the back end. Whether that’s by supplying a beginner-friendly interface with low to no code or just giving you a simple process for publishing your content. If you would prefer to use a CMS to manage your website content, then you’re in luck! There are loads of CMSs out there for you to use. On the downside, there are loads of CMS out there. So how…

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do I need my own server?
Web Hosting

Do I Need My Own Server?

October 7, 2019

When you first launched your website, you probably didn’t start out with your own server. So, how do you know when it’s time to upgrade? After experiencing significant growth and increasing web traffic, are you ready for your own server?

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wordfence for beginners header graphic with white text against blue fence
Security, WordPress

Wordfence for Beginners

September 27, 2019

Keeping your WordPress website secure should be a top priority. After putting in all that work to design, promote, and launch your WordPress site, you don’t want to lose all of your content in an attack. A simple way to protect your WP site is with the Wordfence security plugin. 

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8 tips and quotes on combining social media and seo
SEO

8 Quotes on the Power of Combining Social Media and SEO

September 24, 2019

Your website has to compete with millions of other websites for web traffic. How can you use SEO and social media to increase your traffic and stand out from the rest? We asked the experts for you! Check out these tips on how a combination of SEO and social media can help you promote your website effectively.

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Geek Out

6 Infamous Hacking Scenes from 90s Movies

May 28, 2019

There are so many truly terrible hacking scenes in TV and movies it’s impossible to rank them. Whether it’s two people using one keyboard or 3D graphics to represent code, the inaccuracies are everywhere. Hollywood hacking has been the topic of many explainer videos and articles. Determining which scenes are accurate and making fun of the ones that aren’t is a good reason to learn more about basic hacking. For anyone who wants in on the joke, here are several of our favorite hacking scenes from ‘90s movies:

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WordPress

WP Hosting vs. Shared Hosting for Your WordPress Website

May 23, 2019

WordPress is one of the most popular content management systems (CMS) available, which is one of the reasons pair offers separate hosting services specifically designed for WordPress websites. WP hosting plans don’t exist to make you pay more for having a WordPress website. There are real advantages to using WP hosting for your WordPress website. It doesn’t work for every budget though, which is why pair also offers Shared hosting with pairSIM for WordPress. Which type of hosting will work best for you and your WordPress website?

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How Social Media Influencers Can Benefit from Having a Website
SEO

How Social Media Influencers Can Benefit from Having a Website

March 25, 2019

A website can help micro- and macro-influencers expand their brand and monetize their reach more effectively. With a website, influencers have a one-stop shop to showcase their brand and share it with potential collaborators. Websites allow for more flexibility with the messaging and format while also establishing credibility for you as an influencer. Are you a social media influencer? Influencer marketing means businesses focus on influential people on social media instead of trying to reach their target market as a whole on a particular platform. Instead of investing money in sponsored tweets or boosted Facebook posts, businesses will have an…

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More Lanes, More Traffic 5 Ways to Grow Your Website
SEO, Web Hosting

More Lanes, More Traffic: 5 Ways to Grow Your Website Audience

March 22, 2019

In the real world, adding more lanes for cars always equals more traffic. You can apply the same idea to your website. Adding more lanes or more ways people can find your site, the more traffic you’ll see. You can create lanes using a variety of different tools and methods. Here are five quick strategies to help you get started: 1. Paid Acquisition As with most things, money talks. The quickest way to get more web traffic is through paid acquisition or online advertising. If you have the budget for it, start with pay-per-click (PPC) campaigns on Google. Google processes…

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Do I Need a Website for My YouTube Channel?
Online Business, pair Domains

Do I Need a Website for My YouTube Channel?

March 20, 2019

Do I Need a Website for My YouTube Channel? Yes, You Need a Website to Grow Your YouTuber Brand YouTube is the most lucrative platform for content creators according to an article by Business Insider.  Over 180 million hours of YouTube content is viewed on connected television devices daily. Entrepreneurs, celebrities, and brands interested in reaching cord cutters and young audiences produce content for the platform. Creatives, budding entertainers, and aspiring influencers launch YouTube channels to connect with audiences. Whether you’re a B2B service provider, self-employed, creative, or entertainer, you want to build your channel and brand with a website….

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Do Freelancers on LinkedIn Still Need a Website?
Web Hosting

Do Freelancers on LinkedIn Still Need a Website?

March 13, 2019

Yes. Freelancers using LinkedIn and other online networking services need a website. Why do Freelancers on LinkedIn Need a Website? You look more professional. Having your own website helps you establish your E-A-T – expertise, authority, and trustworthiness – rating with Google and other search engines. Your website should be the first search engine result when someone looks up your name. Owning your domain gives you more control of your online reputation. Your website can also provide a secure space to receive payment and create a distraction-free experience for your current and future clients. Having Your Own Website as a…

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Landing Page vs Website: What's the Difference?
SEO

Landing Page vs. Website: What’s the Difference?

March 12, 2019

Many businesses use a combination of landing pages in addition to their website to generate awareness and attract new customers. Other businesses rely solely on their website to reach and satisfy the needs of their audience online. What’s the difference between a landing page and a website? Which one should you use for your business?

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Al About SPF Records
Design & Development, Email, How To, Tutorials

All About SPF Records

February 13, 2019

If you have email, you’re familiar with spam. It seems that no matter how many protocols, filters, and walls we implement, spam always seems to be finding a way through. Not only that, but sometimes spam uses our emails to seemingly send spam. This is called spoofing. Spoofing is when a spammer changes the from address to a different, legitimate email. So while we’re not actually sending the email, it will look like the email has been sent from our email. To help combat spoofing, you can use an SPF record. What is an SPF record? SPF stands for “sender…

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How Dedicated, Shared, and Parked Domains Relate to IP Addresses
Design & Development, Security, SEO

How Dedicated, Shared, and Parked Domains Relate to IP Addresses

February 6, 2019

What are IP Addresses? IP (Internet Protocol) Addresses are used to identify different computers and devices on the internet. It’s like an home address – the internet uses IP addresses to locate and transfer data to and from places. IP addresses are usually a bunch of letters and periods, like 216.83.241.113. While this is easy for a computer to understand and compute, we humans have a much harder time remembering a jumble of numbers. That’s why we’ve tied domain names to IP addresses. It’s much easier to remember website.com than it is to remember 216.83.241.113. That’s one of the reasons…

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Back that Site Up: A Backup Guide through the ACC
Design & Development, Security, Tutorials

Back that Site Up: A Backup Guide through the ACC

January 31, 2019

It’s important to ensure that you always have copies of your files and to understand how to generate your own backups to avoid losing potentially valuable information. Backups can be useful to recover files in the case of accidental deletion, to revert a site to a previous version if changes don’t work out as planned, or to restore a site after data loss. A Backup Guide for Your Site While pair Networks does keep backups of each server’s hard drive, they are only for restoration of an entire server after a drive failure. They cannot be used to restore individual…

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SEO for WordPress
Design & Development, SEO, WordPress

SEO for WordPress

January 30, 2019

Your new WordPress blog looks dazzling. The content is intriguing. It’s lights, camera, action! Now all you need is an audience. But where to find them? How do you draw visitors in? SEO for WordPress SEO, which stands for Search Engine Optimization, is an important strategy used to connect your site with the right audience. A first-page result for the right search on Google will direct much more traffic to your site. The higher the ranking, the more competitive it is, with the top three search results for popular searches being the ultimate prize. So how do you start edging…

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Shared, VPS, & Dedicated Hosting Platforms – What’s the Difference?
Design & Development, Web Hosting

Shared, VPS, & Dedicated Hosting Platforms – What’s the Difference?

January 23, 2019

Web servers are the foundation for websites. However, not all servers are the same. Not only are there differences in hardware, but there are different server types that offer different amounts of security. These differences, combined with the hardware, can make up drastically different hosting packages. We’ll go over three of these popular hosting types and lay out some common characteristics of each of them. Shared Hosting Shared web hosting accounts share the resources (like memory and RAM) of a single server with other shared web hosting accounts. You can think of shared hosting like owning a single unit in…

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Lock it Down: How to Keep Your Site Secure
Design & Development, Security, WordPress

Lock it Down: How to Keep Your Site Secure

January 16, 2019

In an era where websites are compromised by malicious software all the time, one of the most common security questions is ‘How do I help protect my site from hackers?’ Although it can seem daunting, there are plenty of steps you can take to help keep your site secure. How to Keep Your Site Secure Keep it Fresh Always keep your platforms (like WordPress, Drupal, etc.) and their associated plugins up to date with the latest versions. Having outdated software is one of the easiest ways for malware to break into your site. Think of an old version of WordPress…

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What is Web Hosting and How is it Different from a Domain Name?
Web Hosting

What is Web Hosting and How is it Different from a Domain Name?

January 9, 2019

If you’re looking into making a website, you have probably seen a lot of information about web hosting. But if you are not familiar with it, it can be overwhelming. In this article, we will go over the basics of web hosting: what is it and how to use it. We’ll also talk about domains, which are often mentioned in the same vein as web hosting. We will walk you through what they are, as well as how they work. So, by the time you are finished, you’ll have a firm understanding of the basics of how websites are born…

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Content Management Systems: Joomla, Drupal, & WordPress
Design & Development, Drupal, Joomla, WordPress

Content Management Systems: Joomla, Drupal, & WordPress

January 2, 2019

If you are looking to build a dynamic website without having to worry about the coding and technical aspects of it; WordPress, Joomla, and Drupal have established themselves as the leaders for online content management systems. Comparing Content Management Systems No one CMS is better than another. It largely depends on your situation, site goals, and skill level. WordPress, Joomla, & Drupal What is a Content Management System? Otherwise known as a CMS, it is a system used to manage the content of a website. It allows the account holder who may not be familiar with coding, to manage the…

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Why You Need an Event Website and How to Get Started
Design & Development

Why You Need an Event Website and How to Get Started

December 17, 2018

Whether you’re hosting a wedding or a conference, you can benefit from having a website for your event. You can increase awareness for your event and build anticipation more effectively with a website. A special event website will also give you more freedom and flexibility with messaging. You can easily change and update information as needed to let your guests and participants know what’s happening.

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Domain Name Renewal FAQ
pair Domains

Domain Name Renewal FAQ

November 28, 2018

How do I renew my domain name? How much does it cost to renew my domain name? What is the best time to renew my domain name? Can I renew my domain automatically? What happens if my domain expires? 1. How do I renew my domain name? Renewing your domain name is easy with pair Domains. All you have to do is log in to your pair account and navigate to Domains. Then, select the domain name you wish to renew and click Renew.

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Why You Need a Small Business Website
Design & Development, SEO

Why You Need a Small Business Website

October 29, 2018

Every business needs a website even your small business. Whether you’re starting a new business or you’ve had a storefront for years, there is value in joining the global community online with your very own website. The internet is a powerful tool that you can use to your advantage and reach millions of people. A small business website acts as a storefront, a marketing platform, and more all in one accessible place.

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