The Importance of the Site Refresh Refreshing your site with a new design is necessary every once in a while. If you don’t update, the fast-paced world of technology will
What is SEO? SEO stands for Search Engine Optimization and it’s what determines where your site ranks in search results. If you want your website to excel and attract more
Why It’s Important to Plan Your Pages Constructing a website without a plan is like assembling furniture without the instructions. You could get it right, but it’s more likely you’ll
What you’ll need A Pair WordPress Hosting Account A Mailchimp account Optional: Pair Site Staging Enabled to Test Site Changes What’s So Great About an Opt-In Form? Opt-in forms are
What You’ll Need: A Pair ShopSite Hosting Account A Doba Account What is a Dropship Store? A dropship store is a business that doesn’t need to keep the products they
Your website serves as an ambassador to your brand and podcast. It’s natural to include a way for visitors to access your podcast on various podcasting platforms. Even if you
When running a website, it’s natural to go through a few redesigns over the years. But how do you know when is the right time to redesign your website? The
What you’ll need: Managed WordPress Hosting A Desire to Improve Your Site Why Should You Optimize Your WordPress for Marketing? When building a website, you’re focused on the end goal:
[Updated] Our 2023 security suggestions outline best practices for your site. With many people moving and expanding their businesses online, it’s important to take steps to secure your online presence.
Payment is an integral part of an e-commerce site. After all, you don’t want to give your products away for free. You want to make money! So every e-commerce site
Content marketing is a common staple in many marketing plans. Not only is it a great way to establish your business as a thought leader, it also can greatly help
Why Would You Need to Change Your Business Information? Like all things, businesses change over time. As you grow your business, you may find yourself making changes for its betterment.
Why You Need to Adjust Your Website for the Amount of Traffic Having a lot of traffic is a goal for many websites. More visitors means more ad revenue or
What You Need: Pair Managed WordPress Hosting What is an FAQ and why is it so great? FAQs are pages that contain a list of Frequently Asked Questions. They’re often
Enjoying another year of running a website? We hope so. After all, helping people fulfill their website dreams is one of the reasons Pair Networks started. But as many of
What You’ll Need: A Pair Hosting Account One-Click Wiki Creation with PairSIM Wikis are a great way to gather knowledge and information in one place. Whether internal or external, you
What You’ll Need: Pair WordPress Hosting Pair Domains Custom Domain What is WordPress? WordPress is a CMS (or Content Management System) that makes it easy to build websites. We’ve put
What You’ll Need: Pair Shopsite Hosting Account Custom Domain What is Shopsite®? Shopsite is an e-commerce solution that helps shops of all sizes get started with e-commerce. We’ve been partnered
What You’ll Need: A Pair WordPress Hosting Account The Free Popup Maker Plugin (Learn How to Install Popups Here) Optional: Pair Site Staging Enabled to Test Site Changes (Learn How
Want to learn more about the free Malware Scanning Tool offered by Pair? Check out a replay of our recent webinar hosted by Pair security experts Charlie and Jaime! You’ll
Why Blog? Blogs can be used to express yourself, market your brand, establish yourself as an expert, and so much more. It’s little wonder that the internet has over 152
Websites are very nuanced. Setting one up and maintaining it can require knowledge on a variety of subjects, from server operating systems to web design. It can be daunting, especially
In our digital age, being in touch is important. We make contact through social media, emailing, video chatting, and a vast number of other virtual ways. That’s why it’s important
Remote work can be extremely rewarding – you can work from anywhere without the normal office distractions. However, for the new remote worker, it can also be overwhelming. The comfort
Since its founding, Pair has prided itself on using local, never-outsourced staff, most of whom work in the same facilities as our datacenters. To continue to honor this commitment while
Stand-alone WordPress sites are pretty distinct. So how do you get away from the mold? By using plugins! Plugins are modules that you can add to your WordPress site. These
CMS, or Content Management Systems, can help maximize the amount of time you spend creating content. It simplifies pushing content out so you can spend more time with your content
When you first launched your website, you probably didn’t start out with your own server. So, how do you know when it’s time to upgrade? After experiencing significant growth and
Jess B. joined the pair team four years ago as a Sales Associate. As an expert on pair services, she’s ready to answer all of your pair-related questions!
Keeping your WordPress website secure should be a top priority. After putting in all that work to design, promote, and launch your WordPress site, you don’t want to lose all
