We’re Changing the Sites with SSL to Default to HTTPS

April 9, 2018

With the recent SSL changes to the web, we’ve made it easier to obtain and install SSL certificates on your hosting account. There’s a new SSL interface where you can buy a yearly SSL certificate or enable Let’s Encrypt, a free, open-source SSL alternative. While in the midst of buying, enabling, and installing your SSL certificate, it’s easy to forget to make sure your site serves over HTTPS instead of HTTP. So on April 25th, we’re going to start automatically switching your sites to serve over HTTPS if you have an SSL certificate. HTTP vs HTTPS: A Quick Summary HTTP…

Web Hosting

Ultimate Guide to ShopSite

April 2, 2018

The Ultimate Guide to ShopSite Introduction You’ve established trust with your audience, researched their pain point, listened to the feedback, and it’s time for you to transition from influencer to entrepreneur. Whether you’re finally adding a “home on the web” to your social media empire or adding products to your niche blog, you’ll find everything you to need to launch or scale your online store with Shopsite. Thousands of sellers have trusted ShopSite since 1996. For more than twenty years they’ve supported local merchants nervous about expanding from brick-and-mortar store to hybrid seller. For more than fifteen of those years,…

Email, Web Hosting

How to Get Started with Email Marketing

March 30, 2018

Email marketing can help you maintain engagement with your website visitors. Have you ever heard of FOMO or the “fear of missing out?” Even if you’ve never heard of FOMO, you’ve probably experienced it. FOMO drives people to engage with the world so they don’t feel left out. Usually FOMO refers to a person feeling anxious after realizing they missed a cool event or a fun time with friends.

Web Hosting

Open Source Web Servers: Apache and Nginx

March 22, 2018

What is a Web Server? When browsers go to a site, the browser sends a request to the site’s web server. The web server stores all the site’s information (like HTML and image files) and will give the browser what it needs to load the site. By owning a hosting account, you are given access to a web server. The files you add to the hosting account to create your site are the ones shared with the browsers so that they can display the site. This may seem like a simple process, but the web server requires a complex system…

Web Hosting

Web Hosting Support vs. Reliability

March 14, 2018

What’s more important when choosing a web host? Support or reliability? Is there even a difference? Website hosting support and reliability differ in significant ways. As you compare one web host to another, you may see various reviews praising the reliability of one and the support team of another. Before deciding to sacrifice one or the other in order to stay within your budget, here’s what you need to know: Benefits of a Reliable Web Host A reliable web host will provide quality service, which encompasses more than you might think. Here’s what to look for when checking customer reviews:…

Web Hosting, WordPress

How Much Does WordPress Hosting Cost?

February 22, 2018

How Much Does WordPress Hosting Cost? The time has come for you to build your website. You’ve decided WordPress has everything you need to launch and scale in the future. All that is left on your to-do list is to learn the cost of hosting your WordPress website. Hosting Shared Hosting Shared hosting for your WordPress website is available for less with annual payment or $5.95 monthly. Shared hosting includes reliable uptime, rapid loading speed, and up to 500 custom email addresses using your .COM. For $2.95 per month, pairSIM provides 1-Click installation, automatic software updates, and management. Top level…

Web Hosting

When Should I Use a Parked Domain?

February 20, 2018

What is a Parked Domain? So you registered the perfect domain name… but now you don’t know what to do with it or you don’t have a site to match. If you don’t want to spend the money to host your domain on its own IP address, you can “park” it on an already functioning domain’s IP address. How Does It Work? A parked domain is a registered domain name that you have placed on the same IP address as another domain. For those of you familiar with IP hosting, this may sound very similar to sharing an IP address….

Design & Development, Security, Web Hosting

What is an SSL Certificate?

February 9, 2018

An SSL Certificate can be installed on your site to create an encrypted link to your visitors. This helps keep information from being stolen during transit between the browser and server. In a world with rising cyber crime, you can never be too careful with your online presence. An SSL certificate also authenticates that your company is associated with your domain, thus giving visitors peace of mind when they land on your site. Visitors will know your site is secured by the lock icon in browser URL field. It is commonly believed that you only need an SSL certificate if…

Web Hosting

Why Experienced Hosting Matters

February 9, 2018

WHY EXPERIENCED HOSTING MATTERS New hosting providers become available every day. Many offer “too good to be true” discounts or pricing for website hosting packages. While tempting from a financial standpoint, cost should only be one consideration when choosing a website host. A short-term discount can’t compete with the advantages of choosing an experienced website hosting provider. Your Host Impacts Your SEO and SERP Consistent quality content, good user experience, and steady traffic provide a reliable source of information for search engines to be able to rank your website. An experienced website host has dedicated years to procuring state of…

Web Hosting

ACC vs cPanel

February 6, 2018

ACC vs cPanel Introduction When you partner with pair Networks for your website hosting needs you sign into the custom-built Account Control Center most commonly referred to as the ACC. The ACC is the dashboard for account management for all pair Networks account holders. Resellers and website hosting clients access all account information in one central location. Inside the ACC you’re able to access and monitor website hosting needs for all account types. Whether you’re a hobbyist sharing your passion for plants and animals or website developer reselling hosting to thousands of clients you’ll manage your website using the ACC….

Web Hosting

What is curl?

January 26, 2018

What is curl? cURL, often just “curl,” is a free command line tool. It uses URL syntax to transfer data to and from servers. curl is a widely used because of its ability to be flexible and complete complex tasks. For example, you can use curl for things like user authentication, HTTP post, SSL connections, proxy support, FTP uploads, and more! You can also do simple things with curl, such as download web pages and web images. Read on to find out if you should use curl, and if so, common use cases that will get you started. Should You…

Web Hosting

What Is Reseller Web Hosting?

January 19, 2018

With reseller hosting, a web hosting company manages the data centers, servers, and resources, while the reseller controls the account and resells the services as their own. Whether you’re interested in using a reseller, becoming a reseller, or just weighing your options, here’s what you need to know:

Web Hosting

Glossary of Web Hosting Industry Terms

January 8, 2018

As you navigate your web hosting account, you may come across some unfamiliar terminology. Reference our glossary of common industry terms to help you manage your websites.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Build Your Website

December 29, 2017

Write Your Online Business Plan Build Your Website Designing a professional website for your online business can be done without learning a single line of HTML. Decide which content management system will work best for your audience. Choose the theme for your website, lay out the website summary map, and prepare content for each page. Building the website for your online business is the final step before hanging your “open for business” sign online.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Investment

December 28, 2017

Write Your Online Business Plan Investment Launching an online business doesn’t require a large initial investment. You’ll need a domain and website hosting solution. For less than the cost of your monthly coffee habit, you can launch your website.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Monetization

December 27, 2017

Write Your Online Business Plan Monetization There are several ways to make money from your online business. Before you “hang your shingle” decide how much you’d like to make from your new venture. You can achieve your ultimate goals offering multiple products, services, and ad revenue.

How To, Online Business, Web Hosting

Write Your Online Business Plan: SWOT Analysis

December 26, 2017

Write Your Online Business Plan S.W.O.T. Analysis S.W.O.T. Analysis helps you launch your business with a full understanding of your strengths, weaknesses, opportunities, and threats. Armed with an understanding of the condition of your industry before analyzing the strengths of your business may uncover more services and products for you to offer. Acknowledging your weaknesses places you in a position to protect and improve your online business as it grows. Recognizing opportunities prepares you for a successful launch. Identifying internal and external threats equips you to respond before systemic inadequacies develop.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Marketing

December 21, 2017

Write Your Online Business Plan Marketing Choosing what kind of website is best for your online business is your first marketing decision. After you’ve chosen what type of website to make you decide how your website will look. Choosing the website type and look is the last step in creating a plan to connect with your audience.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Introduce Your Team

December 20, 2017

Write Your Online Business Plan Introduce Your Team Establishing a rapport with your website visitor aids in the development of trust. Trust is necessary for a website visitor to become a client. Sharing information about your company’s management team is an important step to building a connection with your audience.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Solution Distinction

December 18, 2017

Write Your Online Business Plan How is Your Solution Distinctive Your website offers a solution to your website visitors’ problems they’re unable to find anywhere else online. Website visitors will find you based on how you describe your solution to their need. Describing your solution is the first step to distinguishing yourself. Visitors want to know how your solution is different- from the website name you choose- to the services you make available.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Industry Analysis

December 17, 2017

Write Your Online Business Plan Industry Analysis Understanding your position in the industry you’re entering is important to set yourself up for success. Taking time to research each niche, nook, and cranny can be a way to discover more ways to meet your customers’ needs. A thorough analysis is an investment of your time to position yourself well in the industry.

How To, Online Business, Web Hosting

Write Your Online Business Plan: Brand Distinction

December 16, 2017

What Makes Your Online Business Different Many successful online businesses are able to succeed doing something another website already does because they are able to communicate what makes them unique. Being able to share how your brand stands alone in your industry is imperative to attracting, and keeping attention online. Your website visitors want to know why your solution will work for them.

Online Business, Web Hosting

Write Your Online Business Plan: Mission and Vision Statement

December 15, 2017

Write Your Online Business Plan Mission and Vision Statement Starting an online business is an exciting experience. You’re able to enter the marketplace in many instances for as little as the cost of a domain name. With such easy entrance, there is a great temptation to hang your virtual shingle without a solid plan. Writing a business plan for your online business better prepares you for success. The first part of every business plan is writing a great mission statement, an engaging vision statement, and a memorable tagline.

why choose an independent host red rocket

How To, Web Hosting

Why Choose an Independent Web Host

November 28, 2017

Did you celebrate Small Business Saturday by supporting your local entrepreneurs? Shopping at independent stores boosts your local economy and builds your community. You don’t have to limit your support to physical locations either. You can find local and independent businesses online too!

Security, Web Hosting

What Kind of SSL Certificate Do I Need?

October 24, 2017

Secure Socket Layer (SSL) Certificates are quickly becoming necessary to make Google Chrome happy. Without an SSL Cert, your site may suffer when it comes to search rankings and web traffic. And, with a new update in October 2017, Google Chrome will actively try to turn traffic away from your HTTP site. Even if you’re not collecting information from people, they may not make it to your site without first reading a warning message from Google. Without an SSL Certificate, Google Chrome will tell viewers your site isn’t secure and make them think twice before continuing to your website.

Web Hosting

What is a Website Builder?

October 13, 2017

You signed up for your pair Domains account after purchasing the best domain for your brand. Now you need a website. Don’t waste time being overwhelmed by the cost of hiring a designer. You can also save yourself the time required to learn coding. Access to Weebly, an easy to use drag-and-drop website builder, is Included with the purchase of your domain name. What is a Website Builder? A website builder is a user-friendly tool created to build a website using drag-and-drop technology. Drag-and-drop technology is built on a graphical interface. The interface relies on “dragging” what you need from…

How To, Web Hosting

FileZilla for Mac

October 3, 2017

What is FileZilla? FileZilla is an FTP/SFTP client. FTP stands for File Transfer Protocol, while SFTP is the more secure version of FTP. FileZilla is capable of using both FTP and SFTP, so you can have that extra security if you desire it. FTP/SFTP is used to transfer files from one machine to another. It is a common way to take your local files and copy them to your server. FTP/SFTP clients, like FileZilla, make the process easy by giving you an easy-to-use interface. No complex commands needed here. Most of the time, you can drag-and-drop files and folders in…

Connect to Your Server with SSH featured image

How To, Web Hosting

Securely Connecting to Your Web Server Using SSH

September 25, 2017

What is SSH? SSH (Secure Shell) is a terminal program that allows you to securely connect to another machine – in this case, your server. This connection gives you the ability to manage your server from your local computer. SSH is a tool that gives you extra functionality that is not always included in your control center. While SSH may appear daunting at first, it is a necessity for getting the most out of your hosting account. Using SSH So you want to learn how to SSH? Great! First, we have to set you up with a way to use…

Web Hosting

What is Shared Hosting?

September 25, 2017

What is Shared Hosting? Shared hosting is an inexpensive hosting option directed at beginners and modest websites. Is shared hosting right for you? How do you find a quality shared hosting package? We’ll walk you through the basics in this blog. How Does Shared Hosting Work? Our first step to assessing whether shared hosting works for you is to explain how it works. It’s called shared hosting because there are many shared accounts on one physical server. The server may be shared, but that’s the only shared thing. Only you can access and manage your account and site(s). You can…

Web Hosting

What is VPS Hosting?

September 18, 2017

How VPS Works A VPS (“Virtual Private Server”) is a physical server that is divided and sold as multiple virtual machines.Each virtual server has its own operating system and server software, allowing each division to operate like its own server. Every virtual server has its own provisioned resources, meaning that it is guaranteed a certain amount of RAM and processing power. It’s important to keep in mind that a section is still part of a bigger server that holds the hardware that is used. Each virtual server is programmed to think it only has its provisioned resources, and so cannot…