“The internet is everywhere. In another, more concrete way, it’s inside massive, anonymous buildings and beneath city streets, marked by special manhole covers and cryptic, colorful symbols.” - Ingrid Burrington, Wired,
What Is Dropshipping? Dropshipping is a way to run an e-commerce site without holding any inventory. Instead of stocking products, the retailer lists items for sale and passes each order
Malware is a type of malicious software. It can infect websites with all sorts of nasty side-effects, ranging from poor site performance to defacement to infecting site visitors.
Marketing has a lot of industry-specific terms and acronyms. If you’re new to the marketing scene, it can look intimidating. But we’re here to tell you that you don’t have
What Is a Parked Domain? So you registered the perfect domain name… but now you don’t know what to do with it, or you don’t have a site to match.
25+ Years of Datacenter Excellence At Pair Networks, infrastructure has always been at the heart of what we do. Since we opened our doors in 1996, we’ve had a singular
What is Shared Hosting and When to Use it You want to get a website online—maybe it’s for your business, a personal project, or a portfolio. But when you start
Virtual Private Server: What it is and When to Use One If your website or application is starting to feel sluggish, restricted, or vulnerable on shared hosting, you’re not alone—and
Malware – short for malicious software – is a common and dangerous issue. It can infect your hosting account in various ways – it can tunnel into your account through
Why Website Speed is Important Site speed is an essential ingredient to a successful website. It often goes unnoticed when it works well, but it is painfully obvious when it
Why Security Matters Why do you need to secure your hosting account? The virtual world is booming, but so is the darker underside of the internet. Various hacks have made
The Importance Of WordPress Security WordPress is a fantastic tool. In fact, it powers a gigantic percentage of the sites on the internet today. However, becoming a giant isn’t without
The Power of Backups Backups can be a site-saver. Site infected by malware? You can use a backup to roll back to before the malware set up shop. Made an
What is Google AdSense? Google AdSense is a tool made by Google to help you monetize your site. It works by showing ads to visitors on your site, then compensating
Having a website for your business is a good investment. While a physical location may restrict your business, a virtual presence can widen your audience and extend your reach. For
Do you want to speed up your WordPress website and take some of the strain off your server resources? Lazy loading on WordPress may be the answer. What is Lazy
What’s the Point of a Contact Page? As its name indicates, a contact page is a website page dedicated to helping people get into contact with you. Many contact pages
WordPress 5.7: What’s New? WordPress 5.7 is 2021’s first big WordPress update, and it’s bringing some big changes. WordPress 5.7 is introducing new Gutenberg blocks, some changes to the auto
Are You Parting Ways with Your Web Designer? Are you parting ways with your web designer? If so, make sure you ask them all the important questions before they leave.
What Are Backups? Server backups play an important role in protecting your site. At a glance, server backups are a collection of everything on your server. You save them in
Why is Site Speed Important Website speed is an important facet of the web design process. If you don’t factor in your site load time, you could be missing a
Warning: This is a tutorial for advanced users. If you are not comfortable with WordPress file permissions, we recommend contacting our support team for help. WordPress File Permissions WordPress file
Blogs are a place where you can share ideas, opinions, and general information about a topic. Even if blogging is not the main goal of your site, there are a
What are SSL Certificates? SSL Certificates are a way you can protect your website. SSL (Secure Sockets Layer) certificates secure the connection between your websites and the customer. This ensures
What’s the Point of an About Page? An About page gives readers the backstory to your website. Regardless of whether your website is for personal or business use, an about
Why Persuasion Matters on Websites When you built your website, you likely had a goal. It doesn’t matter whether your goal was grand or humble, your goal brought your website
What is 24/7 Support? 24/7 Support means that you can contact our support team at any hour of the day, any day of the week. Pair Networks support is 24/7
WordPress 5.6 was released on December 8, 2020. While this release has a number of beneficial improvements, it also includes something that introduces a potential security risk to your site.
Planning Your Homepage: Why It’s Important When building a website, it’s tempting to dive directly into the building phase. However, there’s an important step before you start building: the page
The Case for Page Planning While page planning isn’t an absolutely necessary step in the page-building process, it can give your website an edge. Instead of jumping straight into the
